BROOKLYN BEDDING LAUNCHES ADVANCED COMFORT SLEEP SOLUTION FOR PLUS-SIZE SLEEPERS
The New Titan Luxe Hybrid Mattress Provides the Same Substantial Support as the Original, with Added Comfort and Contouring
PHOENIX, Ariz., January 7, 2020—If you’re a plus-size sleeper—or share a bed with someone who is—American made Brooklyn Bedding has the mattress of your dreams. The new Titan Luxe Hybrid delivers all the substantial support and durability of its predecessor, the Titan Firm Hybrid, with the benefit of enhanced contouring in a medium-level sleep experience. The result is a sleep solution that meets the needs of both plus-size sleepers and their partners.
“We introduced the first plus-size sleep solution in 2019 to address the needs of larger sleepers who have difficulty finding a quality mattress that offers ample support and durability,” said John Merwin, Owner and Chief Executive Officer of Brooklyn Bedding. “Inasmuch as the Titan Firm Hybrid caters to customers who need a very solid sleep surface, it remains a bestseller among our niche categories. Meanwhile, our next generation mattress, the Titan Luxe Hybrid, was developed in response to customer feedback from two types of people: there are plus-size sleepers who want ample support, but require a more medium-level feel—and there are plus-size sleepers whose partners are not necessarily plus-size and absolutely require more contouring.”
Plus-size mattresses are typically designed for those who weigh over 250 pounds. According to Brooklyn Bedding engineers, sleepers in the plus-size category are more likely to see premature wear and tear on their sleep surfaces. Whether they identify as big and tall or curvy, customers in the category share problems unique to their mattresses that include:
“We introduced the first plus-size sleep solution in 2019 to address the needs of larger sleepers who have difficulty finding a quality mattress that offers ample support and durability,” said John Merwin, Owner and Chief Executive Officer of Brooklyn Bedding. “Inasmuch as the Titan Firm Hybrid caters to customers who need a very solid sleep surface, it remains a bestseller among our niche categories. Meanwhile, our next generation mattress, the Titan Luxe Hybrid, was developed in response to customer feedback from two types of people: there are plus-size sleepers who want ample support, but require a more medium-level feel—and there are plus-size sleepers whose partners are not necessarily plus-size and absolutely require more contouring.”
Plus-size mattresses are typically designed for those who weigh over 250 pounds. According to Brooklyn Bedding engineers, sleepers in the plus-size category are more likely to see premature wear and tear on their sleep surfaces. Whether they identify as big and tall or curvy, customers in the category share problems unique to their mattresses that include: